If you thought Lyft and Sidecar were Uber's biggest competitors, you may be wrong. Travis Kalanick, CEO of Uber, believes his company will ultimately go neck and neck with car dealerships. He wants to make Uber so affordable that riding Uber consistently becomes cheaper and easier than actually owning a car. "Our intention is to make Uber so efficient, cars so highly utilized that for most people it is cheaper than owning a car," Kalanick said Saturday morning on Twitter. Kalanick was...-> read more
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